🗞️ Nomination | Mobility & Fleet Tech
🗓️ March 24, 2025 — infodsi.com
Shiftmove entrusts its French management to Taco van der Leij
An AI-driven strategy to transform fleet management
Shiftmove, publisher of SaaS solutions for intelligent fleet management, names Taco van der Leij At the post of Managing Director France and SVP International.
A former VP of Webfleet Europe (Bridgestone), Van der Leij has 15 years of experience in connected mobility. It succeeds Daniel Vassallucci, founder ofOptimum Automotive, acquired by Shiftmove in October 2024.
Objective: to revolutionize the fleet management by the data
Shiftmove capitalizes on the rise ofAI applied to mobility to replace traditional telematics approaches with a unified software platform, capable of centralizing, processing and activating data from vehicles in real time.
“Most fleets are operating below their potential,” explains Van der Leij. “Shiftmove is changing that by introducing a connected, automated, data-driven platform.”
The promise: a cost reduction, a smarter financial control And digitized operational flows, in a context where regulatory pressure is growing.
France, a strategic location for European expansion
Building on the establishment of Optimum in France, Shiftmove is accelerating its continental strategy. His ambition? Optimizing the management of more than one million vehicles by 2027 by becoming the European reference of the digital fleet.
“We are building the CRM of fleet management — whether it's 10 or 10,000 vehicles,” says Francine Gervazio, CEO of Shiftmove.
A rapidly changing market, dominated by software
In a sector still dominated by siloed systems, Van der Leij sees AI as a decisive breakthrough.
“The industry has long multiplied broken promises. Today, businesses expect flexible, data-driven solutions that can adapt quickly,” he points out.
In addition to managing the French organization, he will play a decisive role in the execution of the strategic roadmap of the group in Europe.
💡 In summary:
- Taco van der Leij appointed CEO France and SVP International
- Technological fusion post-acquisition with Optimum Automotive
- Strong positioning on theAI, the real time data And the B2B SaaS
- Ambition: European leader in digital fleet management by 2027
📍 infodsi.com | 🔁 Source: Cision 244626 — 372457448
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