🗓️ Date: March 24, 2025
📍 Source: itrnews.com
📊 Media audience: Professional media (5,963 readers)
📁 Theme: Computers - Telecommunications
🔢 Word count: 665
🧭 A strategic shift for Shiftmove
Shiftmove, expert in fleet management intelligent, announce the Appointment of Taco van der Leij At the post of Managing Director France and Senior Vice President International.
With over 15 years of experience in industry, including 6 years at the helm of Webfleet Europe, Taco van der Leij is positioned as a key player in connected mobility.
“This appointment reflects a profound strategic change. We are turning the page on traditional telematics to adopt AI-based software management.”
🔁 A logical continuity after the acquisition of Optimum Automotive
This appointment is part of the transformation strategy initiated by Shiftmove Since the takeover ofOptimum Automotive in October 2024.
In France, Taco van der Leij takes over from Daniel Vassallucci, former CEO and founder of Optimum.
“Current solutions are hampering fleet performance. With Shiftmove, we focus on speed, theintelligence And theautomation via an AI platform integrated with vehicle data.”
🤖 A unique platform driven by artificial intelligence
Thanks to Shiftmove, the fleet management evolves into a smart platform :
- 📉 Cost reduction
- 🔁 Automating tasks
- 📡 Real-time data
- 📊 Strengthened financial control
“I joined Shiftmove because I believe in a clear vision: an intelligent platform that supports every fleet owner, manager, or operator.”
🇫🇷 France, a pillar of European development
The French market is central to the growth plan of Shiftmove. Thanks to the integration ofOptimum Automotive, a national expert in fleet technology, the company intends revolutionizing industry standards.
“The authorities are multiplying regulations, complicating the fleet management. At Shiftmove, we Let's simplify, Let's digitize, and let's optimize for all types of structures.”
— Francine Gervazio, CEO of Shiftmove
📍 An ambition: to become a European leader by 2027
With an assertive vision of to become a European leader digital solutions for the fleet management From here 2027, Shiftmove aims to connect more than 1 million vehicles.
“We are replacing old processes and paperwork with effective digital tools, whether it's fleets of 10 or 10,000 vehicles.”
— Francine Gervazio
🌐 A transformation driven by technology
“The sector has seen a lot of broken promises. The big players are moving too slowly while AI is progressing at a rapid pace. Shiftmove offers a real chance to reshape the fleet management.”
— Taco van der Leij
With an approach focused on software innovation, Taco van der Leij plays a central role inoperational execution of Shiftmove's growth plan in France.
🛣️ A unique opportunity to redefine corporate mobility
“This is a decisive moment for fleet management in Europe. Taco will lead the French expansion and drive Shiftmove's European strategy, seizing an exceptional opportunity to redefine corporate mobility.”
— Francine Gervazio
Shiftmove, Taco van der Leij, fleet management, connected mobility, AI, digital transformation, CRM fleets, France, Optimum Automotive, telematics, growth strategy
#gestion_de_flotte, #IA, #plateforme, #automatisation, #mobilité, #temps_réel
